Introduction

At Yuan Ze University's College of Humanities and Social Sciences, our International Bachelor in Strategic Communication program offers dynamic learning. Characterized as a "Public Relations and Strategic Communication" English program, we teach students the skills to deliver compelling messages to diverse audiences. Drawing from five key disciplines, students gain proficiency in effective communication, persuasion, negotiation, and cultural adaptability, particularly in English.

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Upon graduation, our students are prepared to lead by effectively addressing organizational opportunities through diverse communication channels. Join us to master the art of communication and make an impact in today's interconnected world.